Japanese marketing is so often a mish mash of contradictory images which deliver mixed messages. Here we have an advertisement for おいしいピュアウオーター （delicious pure water), complete with a snow covered pristine alpine range, Brrr chilly but fresh and clean imagery and standing next to the water dispenser ……. why yes, of course ……… a Hawaiian Hula dancer. Mmmmn not sure I get it, do you? Only in Japan.
in response to Cee’s Odd Ball Challenge
Yoroshiku Onegai shimasu
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A great odd ball for this week’s challenge. Thanks 🙂
I certainly don’t know how the dance plays in, either, but it works wonderfully for the Oddball Challenge. 🙂
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Thanks Janet. Sometimes I spend a long time looking at Japanese advertising on the train just thinking I really don’t get it, often I can’t even figure out what the heck they are advertising! There is a kind of cultural disconnect or barrier there somewhere!
Though as you said they make a good Odd Ball post! Thanks for checking out my posts!