An interesting challenge! I have been asked to identify and write a post targeting my targeted audience.
so ……. Who is my audience? ……. Easy!
You are my audience!
While my blog has a Japan and Travel focus, I would hate to think that only people who had traveled could visit!
I hope my visitors and followers are a reflection of my circle of friends and family in real life!
In real life I am blessed to have friends of different nationalities, ethnic backgrounds, religious creeds, economic backgrounds, sexual orientations, ages, interests, political beliefs and different opinions and views. and of course I have many like minded friends too! I hope and actually feel my blog following is beginning to mirror this.
I started off in January and was a bit hung up on trying to get traffic. I googled numerous sites on how to do this and wasted a lot of time when I just should have been doing what I now really enjoy. I should have been just blogging! To quote the movie, A Field of Dreams;
If you build it and he will come
I am overjoyed that I am slowly but surely building up an audience but feel safe people! I am not targeting you! That makes it sound like I am dressed in my Khakis,toting a gun and you have a huge bulls-eye on your chest! Rather I have an open door policy. Anyone is welcome to drop in at any time. As my mum always says “come in for a cuppa and a chat”.
The process of building an audience is not only about my actual blog and it’s content, important as that is, but it is also about interacting with other bloggers. By visiting other people’s blogs, commenting and liking, I have received return traffic and in turn some regular followers.
There are also so many chances to participate in great challenges. These have bought me great pleasure, helped me build up a fun body of work, introduced me to many other wonderful blogs of which I am now part of “the audience” and they part of mine.
Some people will visit and chose not to follow, I respect that. I usually check out my visitors’ and followers’ sites and if it is something I am interested in reading about I will follow them. They don’t have to be following me.
To me visits are just as important as the follows. I love “one off” visitors comments just as much as my followers. From visiting lots of sites I have learnt so much regarding the blog appearance and functionality. Even if the content is not particularly to my interest I have found other bloggers to really open and helpful about how they created a certain look if you compliment on what you like about their blog.
So back to the question, Who is my targeted audience? Travelers, yes but you don’t even have to leave your house to be a traveler. People who are “travelling” their way through blogs and who are happy to come along on a ride with me through Japan and my travel memories. The whole process of building this blog is a journey of discovery for me. You are all welcome to come along!
Yoroshiku Onegai shimasu